Thursday, August 03, 2006

Google goes old school ...

Who said radio was dead?

If the comforting sighs of the wireless are becoming redundant in households around the world, then why is Google jumping on board?

"The deal is the latest development in Google's push to expand beyond the Internet into the traditional media marketplace, and follows a series of tests with print media and radio outlets."
The Google deal is through the US's largest satellite radio service, XM Radio [here's XM's press release], and will deliver advertising to Google's massive cohort of online advertisers.

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Photo courtesy of Tarashe

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